As someone who makes a living from websites, I run across many websites and digital content on a daily basis. It is alarming to see the % of sites – business or non-profit organizations – which are still not fully optimized for today’s web visitors. There are many bu

Last month I wrote that Pinterest is good for retailers but one thing that was missing is more data for businesses. Soon after my post, Pinterest launched a free analytics tool for business accounts which will be very useful for marketing. This option is available for business account

Not many small businesses know that they can enhance their Google AdWords with extensions. Google’s Pay-Per-Click (PPC) program, called AdWords has helped many businesses of all sizes reach their audience with targeted ads. And it has also made Google very rich. While Google lim

You are probably aware of one of the newest (although it’s been around for a couple of years) big hitters in the Social Media field: Pinterest. For those who haven’t, Pinterest allows members to collect and share images by “pinning” them to their online bulleti

Google Analytics has been a very valuable tool for those who want to track visitors to their website and improve their online marketing. On the other hand, those who have used Google’s Adwords for their PPC (pay-per-click) campaign have already a set of tools available to track

Today Facebook reported that their mobile revenue increased by 32% in third quarter. While this may not affect anyone who does not hold Facebook share, one thing which does speak volumes (pun intended) about social media marketing was this: Facebook said it crossed the 1 billion thres